SEO Website Promotion in Google

Are There Any Guarantees of Getting a Website to the TOP?

Any SEO work increases the likelihood of reaching the top of search engines. We know that a high-quality website — refined in terms of usability, behavioral factors, content, and commercial factors — should rank in the top for its target keywords. However, no one can ever provide absolute guarantees, because Yandex and Google are self-learning systems, and TOP rankings are their decision, not ours. To guarantee TOP positions would mean controlling the entire lineup of the top 10 — which, at the very least, would require owning every website ranking there. What we can guarantee is a specific scope of work on your website, locked into the contract. That serves as our guarantee on the work performed. We operate on a “Point A → Point B” model. We start by analyzing your website’s current rankings, then re-analyze the same positions after the reporting period and the completed SEO work. As a result, our client sees growth in both traffic and rankings — which is our core KPI. This way, your website’s “visibility” in search engines grows month over month. Based on our clients’ data, this growth ranges from 3% to 30% per month.

Какие SEO инструменты вы используете?

Список инструментов и принципы работы можно посмотреть тут: https://ads-pro.es/plan-i-polnyj-spisok-rabot-po-seo/

Will You Edit My Website’s Content?

50% of SEO optimization is content work. Anything that can be done through the website’s admin panel — we handle ourselves. When it comes to code-level changes, we prepare detailed technical specifications for your developers. We can also provide our own developers at an hourly rate.

How Is Reporting Structured?

SEO is measured against 2 KPIs:
1. Traffic growth
2. Increase in the percentage of keywords ranking in the TOP of search engines out of the total semantic core
At the beginning of each month, we put together a task list. Throughout the month, we work through it while reporting in real time in the chat — where you can see the entire process, give feedback, ask questions, approve actions, and more. At the end of the month, we deliver a report showing what’s been done, along with how much the site has grown or dropped in traffic and rankings. If the site is growing — all good. If it’s dropping — we identify the critical issues and address them first, after which the site bounces back.
We’ve never had a project where the website failed to grow, provided everything is done right and the team responds promptly. You can also monitor your rankings yourself daily through our ranking-tracking service: we provide a guest access link. Rankings are updated twice a week or on request.

When Can I Expect TOP Rankings? How Long Does the Optimization Work Take?

It all depends on how old your domain and the website on it are, as well as the overall condition of your site (both technical and content-wise). Today’s search engines are highly advanced and react very quickly to newly created sites and pages, so any action taken on the site is reflected in ranking changes almost at the next update (i.e., the next day). The only exception is brand-new websites — in that case, you’ll be under the “new site” filter (sandbox) for anywhere from 3 to 6 months. With proper SEO optimization, this period can be slightly shortened. A separate category includes highly competitive keywords, which genuinely take longer to rank — mainly because the TOP is occupied by long-established websites, and the system needs to be convinced of the seriousness of your intentions over an extended period. At AdsPro, website optimization is performed daily and continuously. During the first six months, this is because sites typically have many issues to fix and lots of missing content. After that, it’s because competitors are also improving their sites and fighting for rankings — you have to constantly stay ahead. On top of that, every three to six months search engines roll out major algorithm updates that drastically reshuffle rankings, requiring continuous adaptation. As for the question “when will my site reach the TOP” — we can give a more specific answer: some keywords from your list will hit the TOP within two weeks, with the rest of the core gradually following. Rankings are always achieved progressively. The typical growth dynamic looks something like this: 5% of total keywords in the first month or two, 15% by months 2–3, 20% by the next month, and so on. Occasionally, a site can jump into the TOP within just a month — but that’s the exception rather than the rule. It’s also worth noting that no site can rank in the TOP for absolutely every keyword — that would amount to a “monopoly on the niche,” and search engines simply don’t allow it.

Who Makes Changes to the Website?

If the planned changes can be made through the website’s admin panel — our managers handle them in-house. If the changes require code modifications, developers (programmers) are needed. These are usually the client’s in-house developers or our own. Developer work is billed separately.

Do You Have Your Own Developers If We Want to Modify the Website?

Yes, we have in-house developers. The workflow is structured to implement changes as quickly as possible:
1. The task is assigned to the developer
2. They estimate how many hours the task will take
3. The hours are multiplied by the hourly rate and sent to the client for approval
4. The work is completed and delivered
5. The developer’s fee is added to the SEO invoice and paid once a month on the agreed date.

If We Want to Redesign the Site for Better Usability — Can You Help With That?

Yes — we have web designers with formal qualifications in UI/UX prototyping and extensive digital experience. On request, we provide design services for an additional fee.

How Do You Promote Local Businesses?

We use Google Business, Google Maps, and reputation marketing tools. We create localized content and tags on the website, build local backlinks, and more.